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How sustainable is Reebok ?

Reebok & sustainability


Reebok-logo
First milestones, should be better Click here for score rapport: 9 out of 36

Sustainability summary

Reebok has achieved the D-label. Reebok has started to take sustainability into account. Still, a lot more can be done.

Brand owner: Adidas AG
Head office: Canton, MA, USA
Sector: Sport & outdoor - clothing & shoes
Categories : Male, Female, Kids, Baby
Free Tags: Adidas Group, Bags, Caps, Shirts, Pullover, Jackets, Dress, Shoes, Boots

What's your sustainability news about Reebok?

Reebok sustainability score report

Last edited: 18 June 2017 by Mario
Last reviewed: 18 June 2017 by Mario

Questions about Climate Change/ Carbon Emissions

2 out of 6
1. Is there a policy for the brand to minimize, reduce or compensate carbon emissions? Adidas Group (brand owner of Reebok) implements several measures to reduce greenhouse gas emissions, such as implementing energy efficiency measures (see link, page 6). Source
2. Has the brand (company) disclosed the annual absolute carbon footprint of its 'own operations' (Scope 1 & 2) and has the brand already reduced or compensated 10% of these emissions in the last 5 years? Adidas Group's total climate footprint of own operations (scope 1&2) decreased from 69,720 metric tons of CO2eq in 2012 (see link, "Climate Change Report 2013"), to 52,548 tons of CO2e in 2016. This represents a decrease of around 24,7% (see link at previous question, page 78). Source
3. Is at least 50% of the electricity used by the brand (company) generated from renewable resources, such as wind or solar energy? Adidas Group reports on the use of renewable energy for its own operations, but is neither clear about the share related to its total electricity consumption, nor about the sources of supply and its additionality. Source
4. Does 100% of the electricity that the brand (company) uses for its ‘own operations’ come from renewable resources, such as wind or solar energy? See remark for carbon emissions policy question 3. Source
5. Has the brand (company) set a target to reduce its absolute ‘own operations’ carbon emissions by at least 20% within the next 5 years? Adidas Group aims to annually reduce its climate emissions of own operations by 3% until 2020 (base year: 2015), which is in total 15% in five years only (see link, page 13 & 15). Source
6. Does the brand (company) also have a policy to reduce/compensate carbon emissions generated from the product supply chain that is beyond own operations (Scope 3)? Adidas Group implements measures to reduce the greenhouse gas emissions in the production chain that is beyond own operations, but does not clearly report on results realized (see link, page 11 & 75-76). Source

Questions about Environmental Policy

3 out of 16
1. Does the brand (company) use environmentally 'preferred' raw materials for more than 5% of its volume? Adidas Group (brand owner of Reebok) reports a 68% use of more sustainable cotton (BCI) in 2016. Also, other preferable materials, such as recycled polyester, are used for some of its products. But, Adidas Group does not give a clear share on the total use of preferred materials (see link, page 27, and link at next question). Source
2. Does the brand (company) use environmentally 'preferred' raw materials for more than 10% of its volume? See remark for environmental policy question 1. Source
3. Does the brand (company) use environmentally 'preferred' raw materials for more than 25% of its volume? See remark for environmental policy question 1. Source
4. Does the brand (company) use environmentally 'preferred' raw materials for more than 50% of its volume? See remark for environmental policy question 1. Source
5. Does the brand (company) use environmentally 'preferred' raw materials for more than 75% of its volume? See remark for environmental policy question 1. Source
6. Does the brand (company) use environmentally 'preferred' raw materials for more than 90% of its volume? See remark for environmental policy question 1. Source
7. Does the brand have a clear and effective policy to avoid the use of leather that originates from cattle farms in deforestated Amazone areas? Adidas Group does not openly communicate a policy to prevent the destruction of rainforest caused by cattle farm expansion for meat and leather production. Source
8. Does the brand (company) have a clear and effective policy to minimize environmental pollution of chromium and other harmful substances from leather tanning processes, e.g. by waste water treatment or by vegetable tanning? Adidas Group reports that 100% of the non-European leather is sourced from tanneries with at least a silver certification according to the Leather Working Group. But, Adidas Group does not report on the performance of its suppliers in Europe, nor where they are located (see link, page 40). Source
9. Is there a policy for the brand (company) to eliminate all hazardous chemicals from the whole lifecycle and all production procedures to make the clothing and footwear? Adidas Group has signed the Greenpeace 'Zero-Discharge Commitment'. Companies that signed this document promise to 'eliminate all hazardous chemicals from the whole lifecycle and all production procedures that are associated with the making and using of company's products, by 2020'. Source
10. Has the brand (company) eliminated at least one suspect chemical group, such as Phthalates or Per fluorinated chemicals from its entire garment production? Adidas Group reports to be on track concerning eliminating 99% PFCs out of its production by the end of 2017. Whether at least one other chemical group, such as Phthalates or APEOs, can be considered as fully eliminated from its entire production remains unclear (see link, page 25). Source
11. Has the brand (company) eliminated at least three suspect chemical groups, such as Phthalates or Per fluorinated chemicals from its entire garment production? See remark for environmental policy question 10. Source
12. Does the brand (company) have a clear target to phase out PVC in their products, and has the brand already achieved a PVC phase out level of more than 90%? Adidas Group communicates it has decided to eliminate PVC from our products in 2000, but in a few countries, alternatives are not available so some local production of athletic footwear products still uses PVC. Its current PVC phase out level is not specified. Source
13. Has the brand (company) a clear and effective policy to minimize the use of solvents based chemicals in their shoe production, and has the brand already achieved a level of average max. 40 grams of Volatile Organic Compounds (VOC) emissions per pair of shoes? Adidas Group reports a level of average 14,0 grams of Volatile Organic Compounds (VOC) emissions per pair of athletic sport shoes. But, it is not specified, whether this average value covers Adidas' entire shoe production (see link, page 76). Source
14. Does the brand (company) have clear objectives to minimize the environmental impact of its shipping packaging and carrier bags, by reducing, re-using, recycling and responsible sourcing of packaging materials, and does the brand annually report on these results? Adidas Group does not report on the annual results of its consumer packaging policy. Source
15. Does the brand (company) have clear objectives to minimize waste, by reducing, re-using and recycling, and does the brand annually report the results? Adidas Group implements several measures to minimize the environmental impact of its generated waste and reports a total waste material footprint of 3,378 tonnes for 2016. But, compared to 2015 (3,287 tonnes) this represents an increase of around 2,7% (see link, page 78). Source
16. Does the brand (company) encourage the return or re-use of garments? Adidas Group implements take-back programmes in collaboration with I:CO. Source

Questions about Labour Conditions/ Fair Trade

4 out of 14
1. Does the brand (company) have a supplier Code of Conduct (CoC) which includes the following standards: No forced or slave labor, no child labor, no discrimination of any kind and a safe and hygienic workplace? All standards are mentioned in the 'Workplace Standards' for suppliers (see link, page 1-3). Source
2. Does this CoC include at least two of the following workers rights: 1. to have a formally registered employment relationship 2. to have a maximum working week of 48 hours with voluntary and paid overtime of 12 hours maximum 3. to have a sufficient living wage? 1. Not found;2. No, maximum working week is 60 hours with the exception of extraordinary circumstances; hours of overtime is not specified and it is not clear whether overtime is voluntary; 3. Yes, wage payments be sufficient to meet basic needs and provide some discretionary income for workers and their families (see link, page 2). Source
3. Does this Code of Conduct include the right for workers to form and join trade unions and bargain collectively; and in those situations where these rights are restricted under law, the right to facilitate parallel means of independent and free association and bargaining? Right to form and join organizations of own choice and bargain collectively is mentioned, but nothing found about situations in which this right is restricted by law (see link, page 2). Source
4. Does this labour conditions policy also apply further down the production chains, at least covering the leather production or the animal farms? Adidas Group does not make clear if the Code of Conduct and consequent labour conditions policy also applies further down the footwear production chain, such as leather tanning or cattle farms. Source
5. Does the brand (company) have a published list of direct suppliers, that have collectively contributed to more than 90% of the purchase volume? Adidas Group has disclosed lists of all of its direct and indirect suppliers, effective by January 2017. Source
6. Is the brand (company) a member of a collective initiative that aims to improve labor conditions, or does the brand (company) purchase its supplies from accredited factories with improved labor conditions? Adidas Group is a member of the Fair Labor Association (FLA). Source
7. Do independent civil society organizations like NGO's and labor unions have a decisive voice in this collective initiative or in these certification schemes? Yes, the FLA is acknowledged as a ‘Multi Stakeholder Initiative’ (MSI). NGO's are represented in the board. Source
8. Is there a policy for the brand (company) for capacity building at the apparel manufacturers for improved labour practices? Adidas Group does not report clearly whether measures at its supplying production facilities are implemented to achieve improved labour practices with respect to product and / or production process quality (see link, page 61-75). Source
9. Does the brand (company) annually report on the results of its labor conditions policy? Is at least 90% of the brands production volume from apparel manufacturers monitored for labour conditions? Although Adidas Group gives detailed reporting on the auditing of apparel manufacturers, it is unclear what percentage of the production volume this represents (see link, page 61-75). Source
10. Is at least 25% of the production volume from apparel manufacturers approved as socially compliant by independent third parties, such as FWF, GOTS or SA8000? See remark for labor conditions question 9: it remains unclear whether at least 25% of the production volume is verified as compliant against the standards from eligible third parties or certification schemes. Source
11. Is at least 50% of the production volume from apparel manufacturers approved as socially compliant by independent third parties, such as FWF, GOTS or SA8000? See remark for labor conditions policy question 10. Source
12. Does the brand (company) implement a policy to establish the payment of living wages at its apparel manufacturers? Are at least first living wage payments realised? Instead of 'Living Wages' Adidas Group refers to the concept of 'Fair Wages'. Concrete results in terms of actual payments sufficient to meet basic needs and provide some discretionary income for workers and their families are not specified however (see link, page 61-75). Source
13. Does the brand (company) annually report on the results of its labor conditions policy for the leather, yarn and fabric production phases, including a reasonable overview of the number and region of workplaces covered by the policy in relation to the total production volume? Adidas Group does not publicly report clear results of its measures to improve labor conditions at its fabric manufacturers. Source
14. Are at least 50% of the brand's leather, yarn and fabric production phases approved as socially compliant by independent third parties, such as FLO-Cert, GOTS or SA8000? See remark for labor conditions policy question 13. Source