Pioneer scores 1 out of 19 at Rank a Brand: Compare how transparent, green and fair your favorite brands are

Pioneer Info

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Brand Owner: Pioneer CORP.
Head Office: Kanagawa, Japan
Sector: Electronics & ICT Hardware
Categories: Televisions, TV's, Audio, Video
Free Tags: Radio, car radio, audio cards, hi-fi, stereo, MP3 player, video camera, projector, webcam, stereo

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Last Updated: 27 February 2012
Last Verified: 27 February 2012

Pioneer Score Report

Questions about Climate Change/ Carbon Emissions

0 out of 5


1. Does the brand (company) clearly support global mandatory cuts of carbon emissions of at least 50% by 2050 or 30% by industrialized countries by 2020?	Information on whether Pioneer supports global mandatory cuts is not available on its website.	SOURCE
2. Has the brand (company) disclosed the annual carbon footprint of its 'own operations' and of the supply / production chain?	Pioneer does report on its emissions but weighted against energy. It is also unclear whether what is reported covers all its operations within and without Japan. (see p. 20)	SOURCE
3. Has the brand (company) set a target to reduce its ‘own operations’ carbon footprint by at least 20% within the next 5 years?	Pioneer has published a timetable showing CO2 emissions reduction past and expected up to fiscal year 2013, formulated emission reduction targets per unit of actual production (see page 20).	SOURCE
4. Has the brand (company) already reduced or compensated its 'own operations' carbon footprint by at least 10% in the last 5 years?	The CO2 emissions reduction tabulated on Pioneer's 2010 report are product weighted. It is therefore unclear what its total reduction is (see p. 20).	SOURCE
5. Do all new products of the brand meet the latest Energy Star requirements (where applicable)?	Information on whether or not all of Pioneer's products meet the latest energy star requirements was not available on its website.	SOURCE

Questions about Environmental Policy

0 out of 7


1. Has the brand (company) eliminated PVC and BFRs in all new products? If not, does the brand give a timeline for achieving this by 2012?	Pioneer has stated that it endorses several abatement directives (e.g. EU Reach) but it does not address the issue of phasing out the selected chemicals.	SOURCE
2. Has the brand (company) already eliminated PVC and BFRs in all new products?	Pioneer has stated that it endorses several abatement directives (e.g. EU Reach) but it does not address the issue of eliminating the selected chemicals.	SOURCE
3. Has the brand (company) already eliminated at least 2 of the 3 groups of suspect chemicals (beryllium, antimony and phthalates) in all of its new products? If not, does it give a timeline for achieving this by 2012?	Pioneer has stated that it endorses several abatement directives (e.g. EU Reach) but it does not address the issue of eliminating the selected chemicals from all its products nor does it give a timeline.	SOURCE
4. Has the brand (company) already eliminated at least 2 of the 3 groups of suspect chemicals (beryllium, antimony and phthalates)in all of its new products?	Pioneer has stated that it endorses several abatement directives (e.g. EU Reach) but it does not address the issue of eliminating the selected chemicals from all its new products.	SOURCE
5. Does the brand (company) support the principle of Individual Producer Responsibility (IPR), meaning that brands are responsibility for the entire lifecycle of their own products, including take back and recycling?	Pioneer supports eco design and product development but information on whether Pioneer supports IPR was not available on its website (see p. 16).	SOURCE
6. Does the brand (company) provide free and easy take back and recycling services for its discarded products in many of the countries where its products are sold?	Pioneer has a number of recycling initiatives across the globe but it is unclear whether they are easily accessible. It is unclear whether Pioneer offers any take back services for its products. (see p. 21)	SOURCE
7. Does the brand (company) source at least 5% of its plastics from recycled plastic streams and does it give a clear timeline to increase this percentage to at least 25% by 2025?	Information on whether Pioneer sources at least 5% of its plastic stream requirement from recycled sources was not available on their site.	SOURCE

Questions about Labour Conditions/ Fair Trade

1 out of 7


1. Does the brand (company) have a policy that excludes smelters of conflict minerals by only sourcing minerals from conflict free areas or by only sourcing minerals from conflict areas when human rights are respected and where contributing to conflict is avoided?	Pioneer does not communicate any policy on conflict minerals on its website.	SOURCE
2. Does the brand (company) have a Code of Conduct (CoC) for both its own factories and those of its suppliers, which includes the following standards: No forced or slave labor, no child labor, no discrimination of any kind and a safe and hygienic workplace?	All standards are mentioned in Pioneer's Code of Conduct (see pages 5-12).	SOURCE
3. Does the brand’s (company’s) CoC include at least 3 of the following workers rights: 1. a formally registered employment relationship 2. a maximum working week of 48 hours with voluntary paid overtime of 12 hours maximum 3. a sufficient living wage 4. form and join labor unions and bargain collectively; and in those situations where these rights are restricted under law, to develop parallel means?	1. Not mentioned; 2. No, supplier must comply with applicable laws and regulations regarding work hours, but maximum workweek and hours of overtime is not specified 3. No, mentioning of minimum wage, not living wage 4. Freedom of association is mentioned, but nothing found about situations in which this right is restricted by law (see page 7).	SOURCE
4. Does the brand (company) have a published list of direct suppliers that have collectively contributed to more than 90% of the purchase volume?	Pioneer does not provide a significant list of direct suppliers on its website.	SOURCE
5. Is the brand (company) a member of a multi stakeholder initiative (MSI), wherein independent NGO’s or labor unions are represented, that collectively aims to improve labor conditions and that carries out independent audits? Or does the brand (company) significantly purchase its supplies from factories certified by such MSI’s?	Pioneer does not communicate any information about being part of a collective initaitive or purchasing from an accredited suppler, on its website.	SOURCE
6. Does the brand (company) annually report on the results of its labor conditions policy?	Pioneer does not report on the annual results of its labor conditions policy.	SOURCE
7. Has the brand’s labor conditions policy resulted in a ‘compliance level’ of at least 30% of the purchase volume, or a ‘monitored level' of at least 80%?	See remark for labor conditions question 6.	SOURCE