Laura Ashley scores 4 out of 16 at Rank a Brand: Compare how transparent, green and fair your favorite brands are

Laura Ashley Info

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4 out of 16
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Brand Owner: Laura Ashley Holding
Head Office: 27 Bagleys Lane, Fulham, London SW6 2QA
Sector: Fashion, Clothing & Shoes
Categories: Designer
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Last Updated: 24 October 2011
Last Verified: 24 October 2011

Laura Ashley Score Report

Questions about Climate Change/ Carbon Emissions

1 out of 4


1. Is there a policy for the brand (company) to minimize, reduce or compensate carbon emissions?	Laura Ashley has several policy measures to reduce carbon emissions, such as reducing its fleet of cars by 16% and using efficient lighting and heating in its Retail Outlets (see page 5).	SOURCE
2. Has the brand (company) disclosed the annual carbon footprint of its 'own operations' and has the brand already reduced or compensated 10% of these emissions in the last 5 years?	Laura Ashley publishes only its UK Greenhouse Gas Emissions which have increased with 6% by 2009 (see page 11). Laura Ashley used to publish its Environmental Policy which included carbon emissions data, but stopped doing this after 2008.	SOURCE
3. Has the brand (company) set a target to reduce the carbon footprint of its 'own operations' by at least 20% within the next 5 years?	Laura Ashley communicates that it wants to reduce its annual emissions by reducing its energy usage by 12,5 % by 2011. There are no other time restricted goals communicated (See page 8 "Carbon Reduction Commitment").	SOURCE
4. Does the brand (company) also have a policy to reduce/compensate carbon emissions generated from the product supply chain that is beyond own operations?	Laura Ashley does not communicate a policy to reduce carbon emissions in its not owned supply/production chain.	SOURCE

Questions about Environmental Policy

0 out of 4


1. Does the brand (company) use environmentally 'preferred' raw materials for more than 5% of its volume?	Laura Ashley offers Fairtrade cotton T-shirts to its customers (see page 7 & 8). However, it is unclear which percentage of the used raw material is from environmentally friendly sources.	SOURCE
2. Does the brand (company) use environmentally 'preferred' raw materials for more than 10% of its volume?	See remark for environmental policy question 1.	SOURCE
3. Does the brand (company) use environmentally 'preferred' raw materials for more than 25% of its volume?	See remark for environmental policy question 1.	SOURCE
4. Does the brand (company) have an environmental policy related to the ‘wet processes’ within the production cycle, like bleaching and dying of fabrics?	Laura Ashley does not communicate any information on its environmental policy related to ‘wet processes’ within the production cycle, if there is one, on its website.	SOURCE

Questions about Labour Conditions/ Fair Trade

3 out of 8


1. Does the brand (company) have a supplier Code of Conduct (CoC) which includes the following standards: No forced or slave labour, no child labour, no discrimination of any kind and a safe and hygienic workplace?	All standards are mentioned in Laura Ashley's Code of Conduct (see link).	SOURCE
2. Does this CoC include at least two of the following workers rights: 1. to have a formally registered employment relationship 2. to have a maximum working week of 48 hours with voluntary paid overtime of 12 hours maximum 3. to have a sufficient living wage?	1. Yes, legally binding contracts; 2. Yes, maximum workweek of 48 hours, overtime (max 12 hours) is voluntary. 3. Yes, commitment to implement payment of living wages (see page 1-3).	SOURCE
3. Does this Code of Conduct include the right for workers to form and join trade unions and bargain collectively; and in those situations where these rights are restricted under law, the right to facilitate parallel means of independent and free association and bargaining?	This right is mentioned, with reference to parallel means for the situation of law restrictions (see page 2).	SOURCE
4. Does the brand (company) have a published list of direct suppliers, that have collectively contributed to more than 90% of the purchase volume?	Laura Ashley does not provide a significant published list of direct suppliers on its website.	SOURCE
5. Is the brand (company) a member of a collective initiative that aims to improve labour conditions, or does the brand (company) purchase its supplies from accredited factories with improved labour conditions?	Laura Ahsley does not communicate any information about being part of a collective initiative or purchasing from an accredited supplier, on its website.	SOURCE
6. Do independent civil society organizations like NGO's and labour unions have a decisive voice in this collective initiative or in these certification schemes?	See remark for labor conditions policy question 5.	SOURCE
7. Does the brand (company) annually report on the results of its labour conditions policy?	Although Laura Ashley reports on the auditing of factories, it is unclear what percentage of the total factories this represents (see page 7).	SOURCE
8. Has the brand's labour conditions policy resulted in a 'compliance level' of at least 30% of the purchase volume, or a 'monitored level' of at least 80%?	See remark for labor conditions policy question 7.	SOURCE