Björn Borg scores 3 out of 16 at Rank a Brand: Compare how transparent, green and fair your favorite brands are

Björn Borg Info

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3 out of 16
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Brand Owner: Björn Borg Group
Head Office: Stockholm, Sweden
Sector: Fashion, Clothing & Shoes
Categories: Casual, Underwear & Lingerie
Free Tags: Sporty, Underwear

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Last Updated: 28 November 2011
Last Verified: 29 November 2011

Björn Borg Score Report

Questions about Climate Change/ Carbon Emissions

0 out of 4


1. Is there a policy for the brand (company) to minimize, reduce or compensate carbon emissions?	Björn Borg gives a description of its transport, packaging and chemical restrictions, and also states that from 2011 it has started to use more environmentally friendly products for its underwear, but does not publich a carbon emissions policy.	SOURCE
2. Has the brand (company) disclosed the annual carbon footprint of its 'own operations' and has the brand already reduced or compensated 10% of these emissions in the last 5 years?	Björn Borg does not communicate any information on its carbon footprint on its website. Sustainability information should be easily accessible for consumers to make responsible choices.	SOURCE
3. Has the brand (company) set a target to reduce the carbon footprint of its 'own operations' by at least 20% within the next 5 years?	Björn Borg does not communicate any information on its carbon reduction policies, if there are any, on its website. Sustainability information should be easily accessible for consumers to make responsible choices.	SOURCE
4. Does the brand (company) also have a policy to reduce/compensate carbon emissions generated from the product supply chain that is beyond own operations?	Björn Borg tries to minimize the environmental impact from the manufacturing of its products by encouraging suppliers to switch to production methods that have less impact on the environment (focus areas are water, energy and chemical consumption). However, no clear policy is found.	SOURCE

Questions about Environmental Policy

0 out of 4


1. Does the brand (company) use environmentally 'preferred' raw materials for more than 5% of its volume?	Bjorn Borg states it uses cotton that is better for the environment in some of their underwear, but it is not clear what percentage of the total volume this represents.	SOURCE
2. Does the brand (company) use environmentally 'preferred' raw materials for more than 10% of its volume?	See remark for environmental policy question 1.	SOURCE
3. Does the brand (company) use environmentally 'preferred' raw materials for more than 25% of its volume?	See remark for environmental policy question 1.	SOURCE
4. Does the brand (company) have an environmental policy related to the ‘wet processes’ within the production cycle, like bleaching and dying of fabrics?	Björn Borg has guidelines on the use of chemicals, but these guidelines are not published on its website. The description on the website is too general to draw conclusions.	SOURCE

Questions about Labour Conditions/ Fair Trade

3 out of 8


1. Does the brand (company) have a supplier Code of Conduct (CoC) which includes the following standards: No forced or slave labour, no child labour, no discrimination of any kind and a safe and hygienic workplace?	Bjorn Borg is a member of the Business Social Compliance Initiative (BSCI) and Björn Borg adapted its Code of Conduct to BSCI's guidelines. For BSCI Code of Conduct, see p.26 and BSCI link below. In this CoC, all these standards are mentioned (see points 8, 7, 3 and 6).	SOURCE
2. Does this CoC include at least two of the following workers rights: 1. to have a formally registered employment relationship 2. to have a maximum working week of 48 hours with voluntary paid overtime of 12 hours maximum 3. to have a sufficient living wage?	For BSCI Code of Conduct, click pdf-file: 1. Not mentioned; 2. Yes, maximum workweek of 48 hours, overtime is voluntary (see point 5); 3. No, suppliers are encouraged but have no obligation to pay adequate compensation when minimum wages are not sufficient (see point 4).	SOURCE
3. Does this Code of Conduct include the right for workers to form and join trade unions and bargain collectively; and in those situations where these rights are restricted under law, the right to facilitate parallel means of independent and free association and bargaining?	For BSCI Code of Conduct, click pdf-file: This right is mentioned, with reference to parallel means for the situation of law restrictions (see point 2).	SOURCE
4. Does the brand (company) have a published list of direct suppliers, that have collectively contributed to more than 90% of the purchase volume?	Björn Borg does not provide a significant published list of direct suppliers on its website. Sustainability information should be easily accessible for consumers to make responsible choices.	SOURCE
5. Is the brand (company) a member of a collective initiative that aims to improve labour conditions, or does the brand (company) purchase its supplies from accredited factories with improved labour conditions?	Björn Borg is a member of the Business Social Compliance Initiative (BSCI) since January 2008.	SOURCE
6. Do independent civil society organizations like NGO's and labour unions have a decisive voice in this collective initiative or in these certification schemes?	BSCI is a business controlled initiative.	SOURCE
7. Does the brand (company) annually report on the results of its labour conditions policy?	Audits in accordance to the BSCI Code of Conduct, the main findings from audits are published on their website, but no detailed report is available.	SOURCE
8. Has the brand's labour conditions policy resulted in a 'compliance level' of at least 30% of the purchase volume, or a 'monitored level' of at least 80%?	Factories producing for Björn Borg are being monitored and audited, but no clear results of the monitored and compliance levels are mentioned.	SOURCE